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The Pokemon Go Effect: How to Find Your Own Success in an App Idea

*Featured image courtesy of Warren R.M. Stuart on Flickr: VOG Logo has been added

If you have been living under a rock or have Internet Explorer as your primary web browser (shade thrown) you may have heard of a small mobile gaming phenomenon called Pokemon Go. This game has not only captured the attention of fans of the franchise, but has also been an interesting example to the mobile app development community. How did this app become an overnight phenomenon? How can I make an app like that? The truth is behind every “overnight success” there is a tireless, hard working team that can sometimes be months if not years in the making. However, let’s take a look at a few keys that made Pokemon Go specifically successful.

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